5 Charts on Android Popularity in China

A couple weeks ago I posted some data from Baidu about the mobile phone industry in China. Baidu also has some great data specific to Android, and here it is!

1. Android Market Share

For those that didn’t read the last article, Android currently has about 22% of the market. While that’s nowhere near Symbian, it is rapidly catching up.

2. Android Mobile Phone Brands

HTC and Motorola are the top ‘Androidified’ brands with about 30% and 20% of search users’ attention respectively.

3. Android Phone Models

HTC has 3 of the top 10 Android-based smartphones in China.

4. Android Phone User Gender Distribution

According to Baidu, over 70% of those searching for Android phones are male.

5. Android Phone User Age Distribution

People aged 20 to 40 are the main Android users in China.

The data for this article was obtained from http://data.baidu.com/content/2011-06-07/1317371776.html. It’s based on user search data from Baidu, China’s most popular search engine.

About the author

Samantha Wang is the manager at Nanjing Marketing Group, where she coordinates a wide variety of Chinese localization and marketing projects for Western clients. Samantha has a Bachelor of Management degree from Nanjing University of Technology.